Dorie Clark / Beautiful Business Podcast
Exploring “The Long Game” with Dorie Clark
“We all kind of have to go through that gauntlet of commoditization and anonymity in order to break through to the other side of being able to individualize ourselves in the marketplace and have people thank us for it.”— Dorie Clark
In this episode, Steven Morris and Dorie Clark discuss:
- How to approach and carve out an “indirect career path” that is still anchored in who you are
- The importance of making time for long-term planning and then following through with it
- Applying strategic thinking without disrupting the day-to-day flow
- The importance of serendipity in business and how to leave space for it
- Dorie’s goal is to help individuals and companies get their message heard in a noisy and crowded environment
- Later in your career, you must be more selective about where you put your time and energy because your experience has made it more valuable
- You have to align your day-to-day activities with your long-term future vision
- Limit yourself to 1 personal and 2 professional goals and focus on them for 6 months
Get “The Beautiful Business” book by clicking on this link: https://the-beautiful-business.com/
Connect With Steven Morris:
Connect with Dorie Clark:
My Two Podcast Questions:
How would you describe a “beautiful business?” And, is there an example of a beautiful business you know or have worked with?
“I think if we were looking, at least as I see it on the inside, a beautiful business would be something that is structured in a way that is fulfilling and nourishing for the person running it. And I think, a great example is our mutual friend, Jenny Blake, who I think is really ruthlessly clear in many ways about what she wants to do, what she doesn’t want to do, cutting out entire business lines, starting new ones, and really pursuing the aspects of her business that are fulfilling to her.”— Dorie Clark
Dorie’s choice for a Beautiful Business: Cat Person
“Most of the things that are aimed at pets are, really aimed at dogs. It is a very discriminatory situation, a totally unfair world, right. It really is. And this, this has got this kind of nice underdog brand mentality, of, Hey, cats have been underappreciated and it’s time for them to come out of their cat closets and we’re going to celebrate them.”— Dorie Clark
What “Non-Business Book for Business Leaders” would you recommend?
by Glen Berger
Description from Amazon: From the show’s cowriter who saw it all firsthand, this is the epic story of the most expensive, ambitious, dangerous, and controversial Broadway musical of all-time: Spider-Man.
As one can imagine, writing a Broadway musical has its challenges. But it turns out there are challenges one can’t imagine when collaborating with two rock legends and a superstar director to stage the biggest, most expensive production in theater history.
If you want a more trusting team, a culture of belonging or a magnetic brand that attracts more of the right customers, I can help. If you'd like to explore if working together makes sense, drop me a line.
February 6, 2024
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